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SEO

3 Black Hat SEO Strategies You May Be Using (And How to Avoid Them)

Increasing your website’s visibility is the key to its overall success, and many Search Engine Optimization (SEO) techniques can help. Unfortunately, there are some strategies (known as ‘black hat’ techniques) you may be using that can seriously impact your current search ranking. The use of black hat strategies can be tempting, especially since you may…

3 Reasons to Establish a Linking Strategy for Your Affiliate Site

Hyperlinks are an essential element of your affiliate website, so it makes sense to spend a lot of time cultivating and organizing them. If you haven’t implemented a proper linking strategy on your site, you could be missing out on some valuable benefits. A linking strategy is a plan you create and implement that helps…

3 Easy Tips for Improving Your Website’s SEO Through Permalinks

There are a number of things you’ll need to focus on when setting up your website. One of these is search engine rankings – more specifically, optimizing for improved placement on Search Engine Results Pages (SERPs). Unfortunately, many bloggers and website owners forget to include permalinks in their website optimization plans. In short, a permalink is…

3 Detrimental Link Building Mistakes to Avoid

Linking to other sites seems like an easy enough task, but it’s one you should approach carefully. This is because improper linking techniques can hinder your link building efforts, which can negatively impact Search Engine Optimization (SEO) – and as a result, your site’s authority. Fortunately, you can improve your site’s credibility and brand authority…

The Benefits of Internal Linking (And How to Use This Technique Effectively)

While you work to create the best possible content for your readers, you may find yourself relying heavily on external links to provide depth and back up your claims. While these links certainly have their place, there are a number of things they can’t do effectively for your website, such as improving search engine rankings…