Pretty Links

How to Find (And Link To) Credible Websites on Your Blog

Creating backlinks to your website is important, but it’s not the only way to boost your authority online. In fact, the links you use on your own blog can be just as influential. However, if you’re not linking to the ‘right’ websites, you could actually be harming your credibility. By linking to ‘credible’ websites, you…

URL Slugs: What They Are and How to Use Them Effectively

Links are an effective way to bring new traffic to your website. However, longer or unoptimized links may prevent people from clicking through, as they can appear untrustworthy. These URLs also tend to lack descriptive information about the contents of the link, which can negatively affect your search engine rankings. You can avoid these problems…

2 Ways to Use Pretty Links to Improve Your Social Media Presence

As a social media influencer, links can play a major role in your success. However, not all links are created equal, especially on social media. You must know how to use your links effectively, or else your efforts will be fruitless. One way to improve your links is with link shortening. This technique makes your…

Link Trust: A Close Look at the Psychology of Linking

The types of links you use – both on and off your website – are a crucial part of your linking strategy. Most internet users are savvy enough to recognize ‘friendly’ and ‘unfriendly’ links. So it’s important to offer links that inspire their trust. Fortunately, you can create beautiful, trustworthy links that attract clicks with…

An Introduction to Open Graph Meta Tags

One of the best ways to reach a wider audience is to share your content on social media. Unfortunately, simply sharing your content’s link on your profiles as-is leaves a lot of what social media posts up to chance. Enter ‘Open Graph’ meta tags. These are elements that, when used correctly, can boost your social…